UK Consumers Most Worried About Rising Energy Prices
What are UK consumers most worried about when it comes to their household finances?
Rising energy prices, according to recent poll findings from YouGov’s Household Economic Activity Tracker (HEAT). The tracker asked consumers to rate the biggest threat to their household finances out of six options: unemployment, energy prices, inflation, taxes, state benefits and interest rates.
Energy prices received the highest overall rating of 7.8 out of 10. Unemployment and inflation were identified as the second- and third-largest threats with overall ratings of 7.4 and 6.9, respectfully.
“The UK’s consumers are aware that Britain’s major energy suppliers are all expected to raise prices over the next few months, and the results of our survey clearly indicate they are very concerned about the impact that change will have on their household’s finances,” Joe Twyman, YouGov Director of Political and Social Research, describes. “The degree to which consumers are worried about energy prices compared to things like unemployment is particularly interesting and is a reflection of the fact that the rise in energy prices this winter is something that is going to affect everyone.”
This attitude toward rising prices, however, has not gone unnoticed. Alasdair Grainger, Head of Feed in Tariff, recently revealed that governmental ministers are set to actively do everything they can to control the rising energy prices.